Core Faculty

Prof. Lakshmi Narasimhan S.

Assistant Professor


lakshmi.narasimhan@alliance.edu.in

Professor Lakshmi Narasimhan completed his MBA from Pondicherry University with a dual specialization in Finance & Marketing. He secured the FOURTH rank in the university. He also holds a Master’s degree in Commerce from Sri Venkateswara University Thirupati and a Bachelor’s degree in Law. His doctoral dissertation   in the area of Strategic Finance with Bharathiar University is under evaluation.

The industrial experience of Prof Narsimhan spans 12 years. He has been associated with large business houses like TVS Whirlpool, AV Thomas And Company, Bayer (India) Ltd and LINTAS. He has handled responsibilities (from entry level to senior level) in  various functional areas like Finance , Accounting, Treasury, Tax Audit, Excise & Sales Tax Administration Sales, Sales Administration, Marketing, Sales Training, Merchandising, Retail Sales Management, Industrial Selling, Sub- Contracting and Strategic Business Planning and Agency Management. He had briefly served as a Sales Tax Consultant P & IELTS Trainer.

His teaching experience spanning over 13 years includes teaching in various universities like Pondicherry University, Bharathiar University ICFAI, VTU and Bangalore University. He has held senior administrative positions like Center Head, Regional Academic Coordinator and Head of the Department in various educational institutions and has handled responsibilities like training and placements for students, academic planning and administration and faculty recruitment.
 

Publications:

Micro-insurance in India: Trends And Strategies SNS Journal of Finance June 30, 2011 ISSN 0975 1408

 

A Study on Foreign Direct Investments in terms of Success and Upsurge

SNS Journal of Finance December 31, 2011 ISSN 0975 1408

 

A Study on Customer Awareness, perception and level of satisfaction with regard to virtual banking services offered by private banks in India with special reference to Bangalore

Global Research Analysis-ISSN 2277-8160 - Impact factor 0.2714 in volume 2 issue 4 April 2013

 

“Customer accessibility and Intensification of Fusion Marketing”-International Journal of Scientific Research-ISSN 2277-8179 with Impact Factor 0.3317 September 30, 2013

 

FDI FLOWS TO INDIA IN RECENT PERIOD- AN ANALYSIS OF SLOWDOWN DESPITE STRONG FUNDAMENTALS IJBARR IMPACT FACTOR 3.072 March 31, 2015

 

SEZ'S - AN OVERVIEW IJMDRR April 30, 2015

 

TRENDS & GROWTH OF FDI IN INDIA IJMSSR April 30, 2015

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